Author: Gabriella

• 04/03/2023

  Bahrain GP Qualifying Analysis

  An immensely close and frenetic qualifying session seems like it has set the tone for a scintillating 2023 F1 season. Throughout the session, it felt that most drivers’ positions were in jeopardy as in Q1 all the cars were spread by only 1.28 seconds. Red Bull: The unsurprising first polesitter of 2023 is Max Verstappen…
• 03/03/2023

  Why are M&S shutting stores?

  Marks & Spencer have announced that they will be closing 67 stores this year but many are wondering why. There are of course obvious reasons for this but is there anything lurking in the business that could explain it. M&S was founded in 1894 by Michael Marks and Thomas Spencer in Leeds. Since then, they’ve…
• 03/03/2023

  Bahrain GP Practice Analysis

  F1 is well and truly back! There are cars on track for the first race weekend of the year and it’s thrown up some surprises to the usual pecking order. Aston Martin: Fernando Alonso. Two words that will probably epitomise this weekend, fastest in FP2 and second quickest in FP1 has got to be an…
• 25/02/2023

  2023 Testing Analysis

  Pre-season testing for the 2023 session has come to a close and the teams have gathered a considerable amount of data on their new machinery. Some did better than others but overall it was a decent three days for all involved. Red Bull: In the least surprising news to come out of this week, Red…
• 25/02/2023

  How marketing helped Burger King succeed

  Burger King, the fast food behemoth with revenues more than $5.37 billion US dollars and a more playful and amusing approach to marketing that has allowed it to create a different identity to that of its larger competitors. A key part of this strategy has been its constant cajoling and mocking of McDonald’s in a…
• 24/02/2023

  5 Testing Takeaways (Day 2)

  Another day of testing has come to a close, there’s been a few stories of note but less than yesterday so for that and a myriad of other reasons there’s only going to be 5 today. 1. Zippy Zhou! Shock of the day, Zhou Guanyu top of the timesheets at the close of Friday testing.…
• 23/02/2023

  10 Testing Takeaways

  1 – Alonso?! For some inexplicable reason, Fernando Alonso was 0.029 seconds away from reigning world champion Max Verstappen’s time. Quite how his Aston Martin suddenly become rapid we will never know – was it a fluke of testing or a sign of future promise? 2 – Red Bull Quelle surprise! A Red Bull driven…
• 19/02/2023

  My Businessy Holiday in London

  I’m not normally one to write grandiose articles about my travels (especially as I don’t go very far) but this is a trip I’ve wanted to do for years and is heavily business-orientated so should be of interest. This isn’t a comprehensive guide to every possible business attraction you could do in London. It’s the…
• 17/02/2023

  My 2023 F1 Livery Rankings

  All of the liveries for the 2023 grid have been revealed and there haven’t been any massively ugly designs but which is best? Which is worst? This is my take on it (which you may or may not agree with). 10. Red Bull There’s nothing inherently wrong with the Red Bull livery and it serves…
• 10/02/2023

  What caused Thomas Cook’s collapse?

  Thomas Cook: the bastion of British high street travel agents, the oldest holiday company in the world and a business that collapsed in 2019 as a result of severe financial issues. The company was founded in 1841 by Thomas Cook in Leicestershire with its first organised excursion being a day trip from Leicester to Loughborough…